Every webmaster knows the value of quality backlinking when it comes to effectively optimizing a blog for the search engines. However, many people focus only on building external backlinks while completely ignoring the importance of internal backlinks, even though they are equally important for both SEO purposes and as well as to help your visitors navigate your blog better. If you are unsure about what is meant by this concept, then that is all right because we will make it all clear in a moment. Create effective Link Building as well. Establish Links to Connected Articles: Your audience will find it easier to navigate your blog and find other interesting content if you provide them with links to other articles you might have written that are connected. You shouldn’t overlook this because, in all likelihood, if someone has found something they liked reading on your blog they will want to read more in the same vein. Establishing a higher number of links within your blog using this method is quite clever. You have to option of taking advantage of a plugin to automate the process of creating these links, or you can do it by hand and insert them below your blog posts. By linking your articles together, you will be offering the search engines something they can work with as well as driving more traffic and growing the number of page views on your blog, no matter how you choose to create these links. Include Links in Footer: Taking into consideration the type of theme you’re using for your blog, your footer may turn out to be space that is wasted when it can be utilized for the better. Once they have reached the bottom of a post, people will automatically look at your footer, hoping to find relevant links so they don’t have to go all the way back to the top of the page. This provides an excellent chance for you to add some links to important posts within your footer, directing readers there. The internal linking structure of your blog is vital which is why you need to think outside the box and do everything you can to make it better. Do a Weekly/Monthly Summary: A good idea is to create a weekly or a monthly post that links to some of the recent readable blog posts along with a brief description of each. You will not only be creating a great and effective internal structure, but you will also be making sure that your existing readers can stay up to date with all your content because they can find it easily, as well as making sure new visitors can read all your best work. When you create a summary of your links, you draw the attention of search engine spiders to some of your older posts while also making sure they get plenty of traffic. It is important that you always look for new ways to create links to older articles. You should include a link to older posts in any text that you have that is even slightly related. And there you are! These simply to apply suggestions will make certain that you have a much improved internal linking structure that is highly targeted. Don’t forget, though, that you want to create a lot of relevant internal links just as you want to have a lot of quality backlinks as well.